"I've been working on organizational communication and
change as a leader, consultant, and educator for the last 30 years or so. In
2005 I scaled back my consulting to make more room for writing and other
activities. But I continued to get (welcome) calls from friends and clients who
not infrequently said, "We're dealing with a major change; is there some tool or
idea or framework that I can adapt and use to address [issue]..."
"Over the years I've built up a collection of change-related
resources that I've used in many different settings. These include checklists,
talking points, meeting agendas, model questions and answers, pitfalls to avoid,
tactics to apply, and more. So it's usually not hard to come up with something
that can be adapted to met the need: at least, to provide a starting point.
After a while I began to think that perhaps I could organize this material and
build a book around it. The result is Changemaking: Tactics and Resources for
Managing Change.
"The book's focus is tactical. There are many excellent
books dealing with change from a strategic level (why and how), and also a
behavioral one (human reactions, feelings and commitment). There seem to be
fewer looking at the basic steps needed to accomplish change, and providing
tools and tactics. So I set out to answer questions such as: How do we actually
go about understanding how our employees are reacting and why? How should we organize and run focus groups? What makes for an effective FAQ document? What goes into
putting together an effective business case? How can we organize and run a
workshop to plan change?
"Answers to these questions is what Changemaking
provides."